OUR WORK
IGNITES ACTION
We’re proud of the power brands who rely on Gunpowder every day. Industry leaders. Hungry upstarts. Able challengers. Regardless of where they are in their journey, our clients appreciate that success doesn’t come easy and that only through true partnership can an agency/client relationship move a business forward.
SIONYX
Boating at night presents a variety of life-threatening dangers, but creating awareness for the brand in the marine space and convincing boat owners that being able to see on the water at night would require a unique approach—one involving monster sea creatures and anthropomorphic landforms.
ugly stik
We brought the sport of fishing into the biggest media conversation of the year by finding a way to make it relevant during the holidays: set a world record for the most Santas ever to participate in a bass fishing tournament.
berkley
We helped Berkley communicate their commitment to science-based product development to a new generation of anglers by developing an integrated campaign built on the refreshed platform: "Your Fish. Our Science."
carl’s place
Carl’s Place saw an opportunity to establish their brand as the top choice among interested buyers and drive awareness of their product offering, traffic to their website, and sales through the roof.
breeo
We helped Breeo re-launch the updated Breeo X Series during a time when more homeowners were spending time in their backyards than ever before.
academy sports + outdoors
Gunpowder planned and hosted a series of "Cast & Blast" events – fun and informative fishing and hunting trips where media could experienced Academy Sports+Outdoors private label products first-hand.
uncharted supply co.
We created a campaign that drove traffic to the website, increased sales and positioned Uncharted Supply Co. as an expert resource for emergency situations.
q-collar
Gunpowder honed Q30 Innovations’ messaging around Q-Collar, refined the visual identity, and ensured the story of the product and research backing it was accurately portraoyed with members of the media ahead of busy sports season.
thor industries
THOR came to us looking for a way to garner more attention for their EV concept vehicles than Winnebago's competing vehicle launch at the RV SuperShow.